Business Communications Coordinator - Online Media - AMA Careers

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• Posted Date: September 08, 2012
• Closing Date: Open until a suitable candidate is found
• Job Status: Full-time
• Centre: Edmonton Kingsway Centre, Edmonton
• Business unit: Insurance
• Reports to: Team Lead, Marketing Communications

Position Info:

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This position is primarily responsible for implementing AMA Insurance?s internal and external communication strategies with a focus on online and social media.

Major Accountabilities / Responsibilities:

(Include but are not limited to)

• Manages online content including internal and external website content and updates, social media and analytics on behalf of AMA Insurance.
• Helps improve the employee and customer experience by assisting with the development of communication and engagement strategies and plans with a focus on online strategies and social media website development.
• Stays current with social media trends and incorporate them into the strategy to improve the user experience.
• Monitors and measures results of the AMA Insurance social media strategy.
• Researches and writes engaging web copy for the AMA social media websites in a real time environment that can stimulate user interaction, discussion and engagement.
• Consults business area experts to prepare timely responses to comments/inquiries received through social media.
• Works with other communications and marketing staff to integrate online media with existing communications and marketing strategies and tools.
• As needed, assists with the development of communication materials such as presentations, articles and online content to support communications plans and programs.
• As required, coordinates projects and/or leads small projects within established timeframes.
• As a member of the team, assists Marketing Communications with internal and external marketing/communications plans, projects, programs or issues as required.

Background (Education/Licenses/Work Experience):

• Post Secondary degree, certificate or diploma in Communications, ?Public Relations and/or related field
• Minimum 3 years communications experience

Skills & Proficiency:

• Superior writing and editing skills; proficient in Canadian Press style
• Excellent understanding of social media sites such as Facebook, YouTube, Twitter and blogs is essential
• Knowledge of mobile or social media application usability is an asset.
• Web publishing skills, including a strong understanding of various digital media platforms/technologies, as well as newsletter and content management skills
• Knowledge of overall web design, ?including basic html, usability, user-centred design principles, industry standards, information architecture and navigation
• Strong computer and mobile internet skills
• Knowledge of trends in social media and mass communications
• Knowledge of Microsoft Office, including Word, Excel and PowerPoint
• Experience using photo and video editing software
• Demonstrated ability to lean new software programs and applications
• Ability to prioritize and handle multiple projects/tasks simultaneously to meet deadlines.
• Insurance industry knowledge an asset

Personal Characteristics:

• A wide degree of creativity and a positive attitude are highly desirable
• Diplomatic, tactful and able to work effectively with internal stakeholders
• Ability to function as a strong team player
• Comfortable working with all levels in the organization, from frontline staff and support staff to senior executives
• Demonstrated personal and professional integrity and ethics
• Creative and resourceful
• Strong attention to detail

Apply for this position in Edmonton:

• Contact name: Nichol Saboe-Watts
• Title: Team Lead, Marketing Communications
• Email: insurance.careers@ama.ab.ca

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We thank all applicants for their interest, however only those selected for an interview will be contacted.

AMA is an equal opportunity employer and encourages applications from all qualified individuals. All matters relating to recruitment, promotions, and training and development are decided on the basis of qualifications and business need.

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Source: http://careers.ama.ab.ca/postings/business-communications-coordinator-online-media

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